Diamonds offer you a rare hard asset investment of intrinsic value that will help safeguard your investment portfolio from the devastating effect of inflation and the weakening of the South African Rand against major international currencies. Their appeal has proven to be enduring and is today considered a prized possession.
Because your diamond is graded and certified by an independent, internationally recognised laboratory, you have an international investment that is directly under your control. You decide how you manage your asset without the risk of appropriation.
Diamonds are the world’s most compact, concentrated and portable hard asset. Pound for pound, a top quality diamond can be 10,000 times more valuable than gold. Because diamonds are resilient, portable, inconspicuous, and highly valuable, they have taken on a role as a safe haven asset used to preserve wealth from the detrimental effects of financial instability. Diamonds possess 4 sought after advantages over paper assets and some other hard assets:
Protection: Diamonds are not subject to currency recall, and are less susceptible to confiscation, due to their size and portability.
Privacy: Diamonds can be traded in most countries. Diamonds are not registered or regulated by governments which makes them internationally fungible. Diamonds can be traded without a paper trail.
Preservation: Diamonds have historically shown stability even during unstable times such as war.
Economic hedge: Diamonds have historically been used as a hedge against inflation and deflation as well as crisis.


